Access Control System Based on Security Identity Recognition for More Convenient and More Secure Development

China Security Industry Network: In the past half of 2012, what new products and technologies have your company introduced this year? How are these products reacting in the market? Do we meet our company's expectations?

Zhao Jianbang: EDGE EVO® and VertX EVOTM network access controller, iCLASS®Seos credential card, OMNIKEY® 5427 CK contactless dual-frequency card reader. Among them, the EDGE EVO® and VertX EVOTM network access controller platform provides flexible configuration and execution of various access control functions by providing an open and extensible development platform, including remote management, real-time monitoring, report generation and powerful customization. The rules engine (allows the use of system hardware to launch attached applications) will enable multiple access control features that are compatible with wireless locks and provide more security features such as: implementation of high-level access rules, keyboard entry instructions, and Large-scale anti-submarine return.

The new iCLASS Seos credential card expands the iCLASS SE® platform introduced last year, which has a standards-based card edge and can be applied to NFC smartphones, enabling customers to use smart cards or mobile devices in their access control systems, or Both are used simultaneously. At the same time, it supports the "Fairly Monitorable Device Protocol (OSDP)" to enable secure, two-way communication between interconnected devices, greatly enhancing security, privacy, and mobility.

OMNIKEY® 5427 CK contactless dual-frequency card reader supports chip interface device (CCID) standard and card reader-keyboard signal conversion, enabling system integrators to design driverless readerless contactless readers Complex software cycle management issues on site. This reader can be integrated into printers and single sign-on solutions, creating market opportunities for system integrators.

The Crescendo® C1150 Smart Card Kit provides a standards-based solution using state-of-the-art smart card chips and RFID technology, enabling comprehensive applications for multiple access control and desktop logins, including logging in to PCs and accessing virtual private networks (VPNs). At the time, two-factor authentication was performed; a digital signature based on a public/private key infrastructure (PKI) was established; and a one-time password (OTP) was generated.

These new products further deepen the HID Global's Genuine HID Value Proposition, which is to provide customers with the richest, most reliable and fully interoperable innovative security identity information solutions. New products have been unanimously recognized in the industry.

China Security Industry Network: In 2012, your company expanded its market and opened up channels. What activities have been carried out? How effective are these activities?

Zhao Jianbang: After several years of vigorous development, HID Global has been trusted and widely used in the commercial, financial, airport, subway, energy and medical industries in China's primary and secondary markets and major cities. In 2012, HID Global actively participated in major domestic security technology exhibitions and held major theme tours in major cities including Beijing, Guangzhou, Hangzhou, and Xiamen to cover card and smart building solutions and exchange latest product technologies with users. And market development trends.

Since 2011, HID has firmly grasped China's "urbanization" and western development policies, and its marketing strategies and sales growth points have also shifted to more security markets in third and fourth-tier cities. However, the supporting facilities, resources, talents, and technology of these cities are not mature enough. Therefore, in 2012, HID Global continued to penetrate into third- and fourth-tier cities and successively held seminars in Shenyang, Hefei, Lhasa, and Harbin, as well as local design institutes. Close communication, understanding of local market needs, and market cultivation, so that sales and technical personnel in many security projects to provide better service support to promote the development of the local security market.

China Security Industry Net: Price competition is always the theme of all markets, especially in the case of ample human resources in the country and oversupply of the industry. How does your company view the price war in the industry? Are there advantages or disadvantages for the development of the industry?

Zhao Jianbang: Through continuous innovation, we strive to obtain reasonable profits for our channel partners. At the same time, however, we must also ensure that the prices are fair and provide maximum cost-effectiveness to end-users. In order to achieve a balance of benefits between the end customer and the channel partner, we continuously increase the functionality of the solution to ensure that these solutions are easy to install and operate, and provide solutions that the customer considers valuable and meets their needs.